StationOne Enterprises

News Corp. vs. GoogleIn a wholly expected, yet surprising fashion, News Corp CEO Rupert Murdoch announced plans for removing News Corp related media from Google search. Yes, this is yet another way Mr. Murdoch is attempting to game the system so that News Corp can once again have a viable method for changing for content. [...]

Google gets ready for Mobile AdsFor many years now, there have been reports that companies are going to start marketing Ad on mobile devices, specifically smart-phones with Internet capability, but nothing has really come to fruition…till now. With Google buying Ad Mob, a mobile advertising company, it’s a safe bet to say that the race [...]

Windows 7How important an upgrade is Windows 7? Is it evolution, revolution, or a mix of both? These and many other such questions have been floating around the Web for many months now, but with just a few hours remaining till the launch of Windows 7, all eyes now turn to Microsoft. Sure, Bing wasn’t [...]

Time On Site” While time spent on site is a strong proxy for engagement, and many marketers feel it’s an important qualitative measure, it can’t be effectively used to price ad inventory in a way that’s comparable across media entities.